Social Media and Customer Service

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The social help desk may turn out to be a game-changer in the ongoing relationship between businesses and their customers. As customers increasingly turn to social media sites for customer service, the social help desk lets you respond in real-time to meet the evolving customer definition of “now.” Is your business providing the most responsive customer service possible?  Consumers are making decisions every day based on social media interactions.  Social platforms like Facebook and Twitter aren’t just for brand exposure and marketing.  These two-way communication tools are becoming the option of choice for customers who have issues or questions.

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