Get Ahead
While privacy concerns persist, adding a location component to a campaign gives mobile marketers the opportunity to increase the relevancy of their messages and make them immediately actionable. Following the Mobile Marketing Association’s best-practice...
Social media comes with a pretty steep learning curve, which places an enormous amount of value in tried-and-tested guidelines, which can only come from persistence and experience. Like many of the good things in...
The social help desk may turn out to be a game-changer in the ongoing relationship between businesses and their customers. As customers increasingly turn to social media sites for customer service, the social help...
Creating buzz for your business is not hard. It takes a bit of creativity, willingness to fail and look stupid, and some strategic planning. You can’t control whether or not people talk about your...
